Public Book Club 2021-22

The Power of Moments

by Chip Heath and Dan Heath

How do we create more moments that matter?

In The Power of Moments: Why Certain Experiences Have Extraordinary Impact, the authors claim that our most memorable positive moments are dominated by elevation, insight, pride, and connection. Join us as we explore these elements and learn how to create more memorable moments for others. This book discussion is a low-stakes event (i.e., join in anytime, even if you didn't have time to read). It's also free to join.

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All dates meet 4:00-5:00 pm ET

September 21, 2021 Book Club Kick-off/Introductions (30 min)

Share one positive defining moment from your life. It need not be a big, life-shaping moment like getting married or giving birth–it could be a smaller moment that you’ve never forgotten.

Do you feel these moments owe more to serendipity or to the conscious effort by you or someone else to create them?

October 19, 2021 Chapters 1 & 2 Discussion Questions

Have you had an experience where the moment-by-moment experience may have been mixed like the Disney and Magic Castle Hotel examples given (or even negative), but in memory you remember it fondly? Describe the experience you’re thinking about.

Think of a recent service experience: a flight, a customer service call, a hotel stay, a doctor visit, a restaurant meal. Was there a “peak” or a “pit” moment that stands out in your memory? What was it?

Talk about the “treasure chest” you keep in your house (if you do). Where is it? Tell the group about three particular items that are in your collection. Which of the four categories of defining moments (elevation, insight, pride, connection) do they reflect?

What do you remember about the first day of your most recent job? Was it closer to the underwhelming hypothetical example that starts the chapter–or was it closer to the John Deere First Day Experience? How can we create first day experiences like John Deere’s for our staff?

The Heath brothers make the case that there are many “missing moments” in our lives—that we aren’t paying enough attention to transitions, milestones, and pits. In the first Clinic, they point out all the moments that are missed by banks. Did any “missing moments” come to mind as you reflected on this section? Are there opportunities in your district/organization to create new defining moments?

November 17, 2021 Chapters 3 & 4 – Discussion Questions TBD
January 20, 2022 Chapters 5 & 6 – Discussion Questions TBD
February 24, 2022 Chapters 7, 8, & 9 – Discussion Questions TBD
March 22, 2022 Chapters 10 & 11 – Discussion Questions TBD
April 20, 2022 Chapter 12 – Discussion Questions TBD

*Questions used or adapted from the Book Club Guide by Chip Heath & Dan Heath.